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MLS Cup

Sports Business S.O.S.: Univision's UniMas Draws More Major League Soccer Viewers Compared to ESPN & NBC Sports This Season

Dec 27, 2013 11:34 AM EST

Univision's newly rebranded UniMas, which has refocused their resources on crime dramas and sports, managed to outdraw ESPN and NBC Sports in their Major League Soccer (MLS) coverage, including drawing more fans to their Spanish-language broadcast of the 2014 MLS Cup final than ESPN's English-language telecast.

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